The color does matter
In this picture, we see the first 36 web sites according to Alexa ranking with its colors that define their image .
The color theme is something that escapes search engine rankings (SEO ) but is no stranger to the aesthetics and attracting the attention of people.
I find it interesting to note the importance of color when starting a web development. Color is not textual content is not indexed in search engines, not evaluated as better or worse for the search engine results, but it is important to highlight the above, for emphasis on what we want to highlight.
Choose an appropriate image for a company / brand / product can make the difference. Do not underestimate it! Thanks for visiting English